YOUR BrandiNG,
YOUR CLIENTS
-
Our approach to the API keeps the client in an iFrame on your website. Your name and branding are what the client sees from creating quotes to purchasing the insurance.
-
The content outside of the iFrame is managed by you and you can personalize the presentation.
eASY
INTEGRATION
-
Don’t have a huge IT budget or complicated website? No problem.
-
Our API is a “Plug-and-Play” solution. Simply copy the unique URL provided to you directly into your website using an iFrame.
AUTOMATIC UPDATES
-
All content, rates and product descriptions are managed by 21st Century and will automatically update in the API.
INDUSTRY-LEADING SUPPORT
-
You can expect the same level of support using our API as you have come to expect from 21st Century.
Why this approach?
Most other APIs offer by travel insurance companies provide you with a link that you place on your website. Your client clicks on this link and is redirected to the insurance company's website to get a quote and purchase the insurance.
While these APIs allow clients to purchase an insurance with your involvement, we feel they also train clients to bypass you entirely on future sales because you haven't added any value during the purchase insurance.
21st Century's mission has always been to support our agents, not replace them. Our API does not allow clients to purchase insurance without your involvement. Our API ensures that from the first interaction to the final sale, you are the point of contact for the client.
Training Centre
Introduction
Welcome to 21st Century’s API – a Business-to-Business-to-Consumer API designed to simplify the sale of our travel insurance products. Our approach to the API keeps your client in an iFrame within your website. Your name and branding are what the client sees when creating quotes.
The purpose of this guide is to briefly explain what an API is, how our API is unique, the API workflows and provide demos. This content is also available in PDF format:
-
Getting Started Guide
-
Deployment Guide
-
API Terms of Use
What is an API?
An Application Programming Interface or API allows the communication and the exchange of data between different computer systems.
21st Century’s API creates an interface with our TIPS system, allowing your clients to obtain quotes and apply for insurance in a customer-friendly manner – and your client never leaves your website. You can finalize the insurance in the API or in TIPS because everything that happens in the API is mirrored in TIPS.

Why is 21st Century's API Unique?
Most other APIs offered by travel insurance companies provide you with a link that you can place on your website. Your client clicks on this link and is redirected to the insurance company’s website to get a quote. The insurance company typically gives you a small section of the API to display your name, logo and contact information, but it is usually obvious to your client that they are shopping on the insurance company’s website and no longer shopping on yours.
While these APIs allow clients to purchase travel insurance without your involvement, we feel they also train clients to bypass you entirely on future sales because you haven’t really added any value during the purchase experience. Over time this will erode your relationship with the client, ultimately leading them to go directly to the insurance company for future purchases.
21st Century’s mission has always been to support our agents, not replace them. There is no way for your clients to purchase directly online from 21st Century. Our API ensures that from the first interaction to the final sale, you are the only point of contact, with 21st Century providing agent support and policy processing in the background – where we belong. If you want your clients to simply click a “Buy Now” link on your website to migrate to the insurer’s website to purchase insurance, our API may not be right for you. Our API requires that you get involved in the sales process by reviewing the client’s selected coverage. This gives you the opportunity to add value by ensuring your clients understand the insurance they are purchasing, suggesting other plan options where appropriate, and answering any questions they may have. You stay in the driver’s seat instead of being relegated to the back seat. You build and nurture the relationships and this is what leads to future sales – of travel and of other financial products.
How will the API work and what are the workflows?
Rather than providing you with a link that redirects clients to our website, we will provide you with a unique link that you can embed directly into your own website using an iFrame. This keeps clients on your website, emphasizing your branding and allows you to personalize the presentation to your client. Very little technical expertise is needed to embed this link using an iFrame.
The API is fully integrated with the TIPS system. Any quotes created in the API are mirrored and stored in TIPS and they can be retrieved using TIPS Quote Search or by opening them in the API.
Whenever 21st Century makes changes to products and rates, the product descriptions and other content in the API will be managed by 21st Century and will automatically update.
There are two ways for your clients to use the API. When you issue a policy using our TIPS system, you are required to do a lot of data entry and that takes time. Both the “Push” and “Pull” workflows described below eliminate data entry requirements for you but still get you engaged with the client before the sale can be finalized:
-
You can send your client a link directing them into the API on your website to apply for insurance. Think of this as a blank application form that the client can complete electronically. Once the client submits their quote request, you will be notified by email to review their application and finalize their purchase. This what we call a “Push” Quote, or
-
Your client can go to your website, find their way to our API, complete the application, and request to be contacted to finalize their purchase. This is what we call a “Pull” Quote.
21st Century Travel Insurance | 18-1040 Division St. Cobourg, ON K9A 5Y5 | info@21stcenturytravelsin.com | 1-800-567-0021





























